Social Media Marketing Coordinator

Location: Iselin
Posted on: November 18, 2024

Job Description:

Under the guidance of the Digital Content and Marketing Manager, you will be responsible for:

-Developing/curating content across owned and earned social channel (This could include Facebook Posts/Ads, status updates, tweets, live-tweeting, Twitter chats, pins, photos/videos, blog posts, eCards, eNewsletters, and more).

-Creating, managing, and growing the company presence across social media channels, including, but not limited to: blogs, Twitter, Facebook, Pinterest, LinkedIn, YouTube, and more.

-Working with and across teams to create social media channels and other content for our affinity partners, and using SalesForce to keep track of these initiatives.

-Leveraging measurement tools to provide progress stats, reports, and mine insights, while continually finding ways to improve on these metrics through testing and new initiatives.

-Helping to manage social media ad buys with direction from the Digital Content and Marketing Manager.

-Occasionally making content updates to WordPress site. We are an equal employment opportunity employer and will consider all qualified candidates without regard to disability or protected veteran status.

Keywords: , Allentown , Social Media Marketing Coordinator, Executive , Iselin, Pennsylvania